UNIVERSAL DEVICE RECOGNITION
FOR EFFECTIVE DIGITAL ADVERTISING

Overview

Press Releases

4/3/2014 - AdTruth Takes Industry Leadership Position in the IAB Mobile Marketing Center of Excellence
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2/20/2014 - adingo, Inc. Forms Strategic Reseller Partnership with AdTruth
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2/20/2014 - AdTruth Solves Audience Reach Challenges for the Digital Advertising Ecosystem
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9/30/2013 - Integrated Ad Management Platform GMO Marketing Suite Incorporates 41st Parameters Device Recognition Technology
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9/18/2013 - AdTruth Explores the Challenges of Mobile Targeting at Advertising Week 2013
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9/16/2013 - AdTruth Device Recognition Technology Increases Campaign Reach by 40 Percent for Somo
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9/5/2013 - AdTruth Announces Technology Partnership with Evidon to Foster Consumer Privacy via "Ad Control" Mobile Privacy App
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8/15/2013 - Party Track by Adways Interactive Adopts 41st Parameter’s “AdTruth” Technology
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8/13/2013 - James Collier Appointed Regional Managing Director of EMEA
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8/8/2013 - CyberZ Inc. Forms Strategic Partnership with 41st Parameter
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News

4/11/2014 - TraderTalk: AdTruth Explains the Approaches to Cross-Device Targeting
By , ExchangeWire
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4/7/2014 - To succeed in mobile, does the industry need to enter cookie rehab?
By , Fourth Source
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4/4/2014 - Sizmek to Roll Out AdTruth-Powered Feature
By Ryan Joe, AdExchanger
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3/26/2014 - Retargeting Has Become "Uniform, Template-Based and Black Box"
By Judith Acquino , AdExchanger
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